AI Insights · Timothy · January 2024
Top 5 Educational Games on iOS in New Zealand Q4 2023
Explore the performance of the top 5 educational games on iOS in New Zealand during Q4 2023, featuring trends in downloads, revenue, and active users.
In the fourth quarter of 2023, the performance of the top 5 educational games on iOS in New Zealand showcased interesting trends in downloads, revenue, and active users. Here’s a closer look at their performance based on the data from Sensor Tower.
Reading Eggs - Learn to Read experienced a notable rise in weekly revenue, peaking at around $6.6K in the final week of November. Weekly downloads showed a gradual increase towards the end of the quarter, reaching approximately 502 in the last week of December. Active users saw a slight decline mid-quarter but rebounded to 2.8K by the end of December.
Lingokids - Play and Learn saw fluctuations in its weekly revenue, with a high of $2.1K in the last week of December. Weekly downloads peaked at nearly 573 at the start of the quarter but experienced a dip, closing at 497 in the final week. Active users remained relatively stable, ending the quarter at around 1.2K.
Kiddopia - Kids Learning Games had consistent weekly revenue, hovering around $400, with a minor peak of $424 in late October. Downloads varied, starting the quarter at 60 and slightly increasing to 53 by the end of December. Active users showed a mild decline, ending the quarter close to 967.
MindPal - Brain Training Games displayed a mixed trend in weekly revenue, with a notable peak of $508 in early October and a steady rise to $441 in mid-December. Downloads saw a significant increase towards the end, reaching 665 in the last week of December. Active users also showed a positive trend, growing from 1.2K at the start to nearly 1.9K by the end of the quarter.
Speech Blubs: Language Therapy maintained a steady weekly revenue, peaking at $437 in late November. Downloads remained modest, starting at 135 and closing at 128 in the final week. Active users fluctuated slightly but ended the quarter at 146.
These insights from Sensor Tower reveal the dynamic nature of the educational games market on iOS in New Zealand. For more detailed analytics and trends, visit Sensor Tower.
